The Power of Pink: Oh, Yeah!


Over the weekend, I tallied up all the sales from my new web page, The Power of Pink, and I’m really happy to report our first donations:

Women for Women International: $183.60
The Association for Women in Science: $183.60
Feeding America: $183.60
Planned Parenthood: $215.85
International Rescue Committee: $212.35

(Planned Parenthood and the IRC are higher because I had several customers request that their donations go to these organizations).

These donations are for sales through February 7, and then sales of pink through February 10. A whopping total of $979.00 in donations was sent to these organizations this past Saturday! I’m so proud of all of us, for joining together to help others this way.

Moving forward, I plan to change the charitable organizations receiving donations on a quarterly basis, and will send donations for 25% of “(pink)” sales from my website to these organizations. If you have an organization of which you’re particularly fond, please email me at and let me know; I’m happy to consider suggestions. My method for choosing the current organizations was twofold: they are organizations I believe in and want to support, and they are also organizations receiving a very high rating from Charity Watch, which rates charities based on the percentage of funds being used directly for programs versus administration and overhead.

This really is meant to be a totally non-political, not-taking-sides effort. I know there are a few people who felt my initial email was too political, and for that I really do apologize. My goal was that this rise above the political and religious differences between us, to find a common ground and, through our joined love of textiles and creating, help us transcend our other differences to work together for good.

I did have a number of people unsubscribe from my mailing list because they viewed my email as too political, but I received one email from one subscriber letting me know how she felt. And I am so grateful that she reached out, because she gave me some really valuable and helpful feedback. Since her political beliefs are very different from mine, I was able to update the page on my website to hopefully be less political and more inclusive. It was never my intention to further divide, or mix politics up with craft, or turn people off, and I was saddened that I didn’t succeed in that effort. Although politics and craft / art are often blended, this was not my intention or plan.

But a note about the color pink. I think the choice of the color pink, for both breast cancer awareness and the current women’s activism, is SO interesting (I’m sure it’s purposeful and planned, but I still find it interesting to explore). Looking up “what does pink stand for” on google, these were some of the results:

Pink, a delicate color that means sweet, nice, playful, cute, romantic, charming, feminine, and tenderness, is associated with bubble gum, flowers, babies, little girls, cotton candy, and sweetness. The color pink is the color of universal love of oneself and of others.

Unlike red, its more brash and exciting counterpart, pink is calm, passive and non-threatening. It conjures up images of respect, appreciation and admiration. In color psychology, pink is a sign of hope, inspiration and comfort. This ties in with the calming, nurturing hues of pink … Unfortunately, these symbols can also be negative. Pink is passive and can symbolize overly emotional or overly cautious natures. It can also represent a lack of self-worth or power. These negative qualities are the downside of pink being passive, protective and sensitive.

Wow. Way to take a color and reinvent it! I think the color pink has come to symbolize strength, solidarity, perservance, power, pride ~ in both the fight against breast and other women’s cancers, and now the fight for human rights and other activist efforts.

Yes, the color pink has taken on political meaning. I’m sure I have readers and customers who neither like nor agree with the current activism, but I think we all can agree that pink is not what it used to be. And this evolution is fascinating to me, as someone who spends every day with colors and what they evoke.

So, a heartfelt thank you to everyone who placed orders and joined me in this effort to give back and support those less fortunate, here in the United States as well as abroad. I look forward to continuing these efforts in the months ahead, and will update The Power of Pink page on my site with new inventory, and new colorways, as often as I can.

Moving forward, I’ll be posting quarterly donation tallies here on my blog. The next donation will be in early April, and I’ll also be changing the charities at the beginning of April. I hope you’ll stick with me (these tally updates will be much shorter and sweeter than this post, I promise 🙂 ).


4 thoughts on “The Power of Pink: Oh, Yeah!

  1. I have to laugh at that characterization of pink you found. In medieval times, pink was a *man’s* color, as it was apparently considered too strong for a female, being a product of fiery red. There’s a reason the Madonna was usually shown in pale blue – a calming color much more befitting of nurturing woman. 😀

    Personally, I find pink an uninteresting color, and generally resent that I’m expected to like it just because I’m female. I’ve gradually come to accept that it has it’s place as an accent color, and some shades are actually quite lovely. I appreciate what you are doing, though, even if I don’t appreciate the color of the vehicle! 🙂

    Liked by 1 person

    1. That is really interesting! I didn’t search for “pink in history” which probably would have led me there. I’ve not been much of a fan of pink either, because it always evoked either pastel or bubble-gum colors (and my bedroom as a young girl was bubble-gum pink. ::SHUDDER::). And I know part of it for me, like it sounds like it was for you, was not liking it because I was SUPPOSED to like it. What the heck is with that?!

      But other pinks are growing on me. It will never be my favorite color but, you’re right, it can be great as an accent, or a contrasting color in stranded projects … and I can even manage some rich pinks on their own 🙂


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